1. The main goal of the adoption of the GDPR is to complicate the business life.

In fact, the main goal of the GDPR is to enable users to control who and how to use their personal data and be able to easily and at any time prohibit the use or change of conditions for the use of personal data for marketing purposes.
Personal data is collected by companies in order to improve marketing and make it personalized - targeted at each particular user, taking into account his preferences and interests, which are collected on the basis of the user's behavior on the Internet: visiting websites, leaving husky, moving the mouse over the page. On the Internet, you can collect such data about the active average user www.rbc.ru/rbcfreenews/5add81ee9a794751176c59e7
[2] www.nanonewsnet.ru/news/2015/sozdana-programma-sposobnaya-opredelit-individualnye-cherty-kazhdogo-cheloveka-po-laikam-p
[3]GDPR, Art. 3 (2).
[4]Pearse O'Donohue, Acting Director for the Future Networks Directorate of DG CONNECT at the European Commission.
[5] habr.com/post/359278
[6] vc.ru/38784-est-li-zhizn-posle-gdpr-dlya-paba-v-saranske-i-vseh-ostalnyh
[7] habr.com/company/infosecurity/blog/412729
[8]Convention for the Protection of Individuals in the Automated Processing of Personal Data
(Concluded in Strasbourg on ???)
[9] www.coe.int/en/web/conventions/full-list/-/conventions/rms/0900001680078c46
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